Huge, Crazy-Cool Hospitality Art
The New Year is in full swing and if you are like me, then you have probably made some sort of ‘resolution’ to transform your life. Whether it is lifestyle or career related, big or small, most of us are in the pursuit of a transformation during 2014. I would like to see my lifestyle renovation happen in the same trans-formative matter as the Renaissance Philadelphia Hotel lobby after the MoodSpace Team got their hands on it.
Before: The Philadelphia Renaissance Hotel lobby was visually…well not so inspiring. The Senior Designers at Marriott Corporate wanted to convert the four stories of vacant space into an iconic and memorable creative piece.
Solution: MoodSpace‘s team would transform the unappealing space into an evocative photokinetic art installation. This colossal piece would have art on all sides and be held in place by an internal frame that would measure out at a very hefty 12’w x 39’.5’’h.
The Work: The part that we all dread, rolling up those sleeves and getting to work. Unlike my ‘I’m too tired to workout’ excuse, MoodSpace laced up their running shoes and set out for a run, a long, difficult run. Their team of LED programmers, installers, designers, architects and artists went through a rigorous process of long distance collaboration to make the art piece what it is today!
The hotel actually had to remove part of their entrance to make room for a mechanical lift in the lobby!
A custom installation system was used to stretch the artwork and tuck it into tracks within the frame. These tracks held the art canvas taut so that the installation appeared to be a perfectly smooth surface.
After: My favorite part of any transformation voyage is always the after. Drum roll please…the MoodSpace squad presented a breathtaking art installation that interlaced the lobby space with stunning photokinetic mood art. All in all, the dreamlike beauty of this venture required a thousand feet of art canvas, LED nodes, blackout curtains, engineered frame and LED programming.
While the images shown here are static, what you don’t see is the movement that radiates from these pieces. MoodSpace actually programmed LED ‘light shows’ into a touch keypad, which allows management at the Renaissance Philadelphia Hotel to control the lighting sequences. The installation shimmers and glows, altering your mood the very second you set foot in the lobby.
One of the finest things about being a part of the design industry is getting the opportunity to see how a little hard work and creativity can literally transform a space. I hope that all of us, myself included, can find inspiration from this stunning before and after by MoodSpace, a stunning example of unique and unusual hospitality art.
From all of us here at TODL we would like to wish everyone a year filled with growth, happiness and transformations.